Fachhochschule Potsdam

Breaking with convention was the key to a design programme intended to raise the profile of a progressive, multi-disciplinary college in Germany.

Fachhochschule Potsdam (FHP) is a young college which started during the winter term 91/92 with 145 students. Today approximately 1900 students work at the college.

83 professors teach a variety of subjects including educational theory, architecture and town planning, restauration, engineering, graphic and product design, documentation and cultural studies.

The identity for this German college, based on so-called emoticons, offers so many permutations that students and professors can choose an existing graphic device or create a new one to suit their...
Fachhochschule Potsdam identity, emoticon pattern on brochure cover