Zal Telecomunicazioni
Zal is an Italian telecommunication company with a difference: not only does it offer simple and transparent price plans, the firm also does away with call centres and automated voices that take you through a litany of menu choices with endless numbers to press.
Zal is based in Forlì and focuses its efforts on customers in the surrounding Emilia-Romagna region. So proud is the company of its origins, that even its name has local roots, Zal is Romagnolo dialect and means 'yellow'.
The Zal promise plays with the accepted notion of a miserable experience when dealing with the telecommunications industry - and takes a different route.
"Telecommunication is changing colour"...
