Fachhochschule Potsdam identity, emoticon pattern on brochure cover Fachhochschule Potsdam identity, emoticon pattern on brochure cover Fachhochschule Potsdam identity, emoticon pattern on brochure cover Fachhochschule Potsdam identity, emoticon pattern on brochure spine Fachhochschule Potsdam identity, emoticon logo on signage banner Fachhochschule Potsdam identity, emoticon logo on brochure spine

Fachhochschule Potsdam Identity

The identity for this German college, based on so-called emoticons, offers so many permutations that students and professors can choose an existing graphic device or create a new one to suit their personal or departmental needs. The same flexible and collaborative approach was applied to the college prospectus, the stationery and the signage around the college.