B&W Group France Website

B&W Group France Website

The website for audiovisual and home automation specialists B&W Group France blurs the boundary between website and app. Whilst the site is easy to navigate with a mouse when viewed on a large computer screen, it displays a distinctly app-like behaviour when visited on a smartphone or a tablet.

A scrollable navigation bar that contains the entire sitemap gives the visitor access to any page on the website with just two clicks. With its colourful squares it also offers some playful interaction on the way.


Client information

Bowers & Wilkins

Bowers & Wilkins is the UK's leading manufacturer of loudspeakers, sound systems, headphones and car audio with distribution in over 60 countries around the world. Ever since the company was founded by John Bowers in 1966, innovative acoustic engineering has been the hallmark of its products. Bowers & Wilkins' technological advances have resulted in rave reviews and the company's products are sought after by recording professionals and music lovers alike.

Bowers & Wilkins has always enjoyed a close relationship with recording engineers who provided vital feedback on how loudspeakers could be improved. As a result of this relationship, Bowers & Wilkins' famous 801 was launched in 1979 and soon became the reference speaker in nearly all of the world's classical recording studios, including EMI Abbey Road, Decca and Deutsche Grammophon. The phenomenal success of this product pushed Bowers & Wilkins to the fore of all loudspeaker manufacturers.