Meoclinic Symbol

Meoclinic Symbol

At first glance Meoclinic's phoenix is just another heraldic bird. On closer examination it appears that the phoenix is a carefully crafted piece of calligraphy drawn in one continuous line, thus illustrating the eternal cycle of rejuvenation the mythical bird so admirably performs.

Client information


Meoclinic is based in Friedrichstadt (Berlin's equivalent of Harley Street) and is a facility for the practice of high-end medicine. Housed in a luxurious building by IM Pei, the architect responsible for the glass pyramid at the Louvre, it provides the sumptuous surroundings of a luxury hotel – complete with Eileen Grey furniture, highly trained staff and operating theatres with leading-edge equipment which doctors hire as the need arises.