Vitsœ Voice

Vitsœ Voice

For over 50 years, Vitsœ has worked continuously with Dieter Rams. Back in the late 1970s, Dieter Rams pronounced the world around him “an impenetrable confusion of forms, colours and noises”.

His response – the self-effacing, adaptable and long-living furniture Vitsœ has been producing ever since – instigated a debate about what constitutes good design. Vitsœ Voice provides a global platform for this ongoing debate.

Vitsœ Voice started life at and the first printed edition explores topics as diverse as creating an adaptable working environment, a design collection for the benefit of future generations, the home of Dieter Rams and signs of life – pictograms by Wolfgang Schmidt, who masterminded the Vitsœ visual identity.

Client information


Vitsœ (pronounced 'Vit-sue' and frequently spelled Vitsoe) is a furniture manufacturer named after the company's Danish founder, Niels Wiese Vitsœ.

Vitsœ have been producing their core product, the 606 Universal shelving system, ever since the designs of Braun designer Dieter Rams were first launched in 1960. At that time, the aim was to produce a simple and timeless product and the system remains largely unaltered today. This makes it easy for clients to add to a system they may have bought more than fifty years ago.

The company's ethos is deeply rooted in the belief that the only way to transcend fashion is to design something that is relevant and meaningful rather than the flavour of the month.