Vitsœ in Leamington Spa

Vitsœ’s headquarters in Royal Leamington Spa showcase the same flexible system thinking that forms the DNA of the company’s Dieter Rams designed furniture. The building houses the furniture production, administration, marketing and delivery operations as well as a collection of historic Braun products.

3700sqm of sun-lit open plan space make orientation a particular challenge. High level bay numbers and all signs on ground level are crafted from galvanised steel – a material used throughout the building. All numbers and pictograms inside are the same size and even the Vitsœ logos on the building facade have the same 60cm cap height.

For the launch event fabric banners were used to explain the various activities around the building adding a softer touch to the striking environment.