National Portrait Gallery, Photographic Portrait Prize 2014 Campaign
Description

National Portrait Gallery, Photographic Portrait Prize 2014 Campaign

The campaigns for the Taylor Wessing Photographic Portrait Prize have raised the awareness of this annual survey of photogaphic portraiture now in its seventh year running.

The communication efforts have been a vital element in realising the National Portrait Gallery's mission of giving contemporary portraiture the recognition it undoubtedly deserves as well as Taylor Wessing's aim of raising this international law firm's profile through its sponsorship of the award.

The 2014 campaign comprised Underground posters, magazine advertising, promotional and press materials, merchandising items and the exhibition catalogue.

Client information

National Portrait Gallery

The NPG, as it is known, is London’s storehouse of historical portraits of the great, good and notorious men and women of Britain, located next to the National Gallery in Trafalgar Square. It holds the most extensive collection of portraits in the world. In recent years, the gallery has increasingly become interested in portrait photography.