The 2015 VEM Sistemi event focussed on the multi-faceted theme of ‘Automation’. The customary two forward arrows, that have become the hallmark of this series of annual tech events, have been transformed into a three-dimensional shape which defies the laws of perspective. A homage to Escher’s impossible figures, the mark uses a magical perspective as a metaphor for the creation of new realities.

The three-dimensional arrows have been applied to all promotional materials and the signage at Palazzo Albergati, the splendid baroque setting of the event.

Client information

VEM sistemi

VEM sistemi is an Information and Communication Technology firm offering IT and telephone infrastructure as well as network management services.

With offices in Forlì and Milan VEM sistemi has focussed its activities on government organisations and commercial enterprises in Northern Italy.