Art Forum Berlin Identity

Art Forum Berlin Identity

The competition entry for the new Art Forum Berlin identity was inspired by Phil Baines 'You can read me' typeface. With his design Baines explores the limits of legibility. For the Art Forum Berlin logotype a fine balance was struck between legibility and a playful composition of shapes illustrating the artistic topic. The result is an instantly recognisable 'signature' for this contemporary art fair.

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Art Forum Berlin

For 15 years Art Forum Berlin has been a key event on the cultural calendar presenting a wide range of contemporary art from painting, sculpture and photography to installations, drawings, graphics, performance and video art.

Specialised exhibitions focusing on young art (Focus), art in the exterior space (Plein Air) complement the general programme. In addition, museums, galleries and private cultural institutions in Berlin present a multifaceted programme of exhibitions, receptions and events.