Bowers & Wilkins Goodwood Conference 2010

Bowers & Wilkins Goodwood Conference 2010

The Bowers & Wilkins Conference 2010 took place in Goodwood, home to the Festival of Speed. It also marked the company's emergence as a major player in new media and car audio.

The design theme for the conference combines the location's motorsport heritage with the evolution of the Bowers & Wilkins proposition: true sound. Soundwaves trace the history of Bowers & Wilkins products from the famous Matrix 801 to the latest headphones.

The design was applied to delegates' materials ranging from posters and press packs to product displays and flags around the Goodwood racetrack. The conference key note was introduced by an animated version of the true sound timeline.

Client information

Bowers & Wilkins

Bowers & Wilkins is the UK's leading manufacturer of loudspeakers, sound systems, headphones and car audio with distribution in over 60 countries around the world. Ever since the company was founded by John Bowers in 1966, innovative acoustic engineering has been the hallmark of its products. Bowers & Wilkins' technological advances have resulted in rave reviews and the company's products are sought after by recording professionals and music lovers alike.

Bowers & Wilkins has always enjoyed a close relationship with recording engineers who provided vital feedback on how loudspeakers could be improved. As a result of this relationship, Bowers & Wilkins' famous 801 was launched in 1979 and soon became the reference speaker in nearly all of the world's classical recording studios, including EMI Abbey Road, Decca and Deutsche Grammophon. The phenomenal success of this product pushed Bowers & Wilkins to the fore of all loudspeaker manufacturers.